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Wednesday, March 14, 2007

Easynet / UKOnline

The ever excellent, Think Broadband, is reporting that UKOnline are having a Spring sale and have slashed their broadband prices.

UKOnline is the consumer brand of Easynet which was snapped up by BSkyB last year to form the basis of Sky’s broadband offering. I always thought that Sky would let UKOnline fade away into oblivion, but I’m now thinking that UKOnline will become the BSkyB non-TV broadband only brand.

I also thought that Easynet would withdraw to the UK market, but with the opening of a Chinese office in December, I think I’ve got that one wrong as well…